CRAFTY TABLE

UX/UI Mobile App Design

Crafty Table is a user-friendly website that offers a wide variety of eco-friendly ceramic clay products. Our goal is to educate customers on the benefits of using sustainable materials and to provide online and in-person workshops for those who want to create their own unique pieces.

Deliverables

UI Design
App Branding
Screencasts
Promotional Materials

Timeline

5 weeks

Objective

Making an app for a fictitious company that sells ceramic clay products. The app is user-friendly and simple to use, allowing consumers to rapidly access all the information they want. The purpose is to educate people about the advantages of utilizing ceramic clay goods, which are a healthier alternative to plastic tableware and decorations

Software Used

Adobe XD
Adobe Illustrator
Adobe Photoshop

The Problem

As a new sustainable business, Crafty Table faces the challenge of educating consumers about the benefits of eco-friendly materials. While convenience and cost often outweigh sustainability, the brand remains committed to inspiring conscious choices and promoting a more sustainable future.

The Goal

The goal is to design an easy-to-use website that educates users on sustainability and the benefits of eco-friendly materials. It will also provide accessible resources and workshops to help people adopt sustainable practices and make more informed consumption choices.

My Role

Brand Designer
UX/UI Designer

Target Audience

Young adults aged 15 to 30 interested in charming home décor and tableware and want to learn more about creating ceramic clay products. This demographic will likely be tech-savvy and used to shopping, learning, and communicating via digital media.

Visual representation of the steps a user takes to complete a specific task or achieve a goal within a product or service. It maps out the path a user will take through a series of screens, actions, and decisions, and helps designers identify potential issues or areas for improvement.

Visual Flow

The logo’s earth-orange tone is reminiscent of clay, and the pattern combines pastel-coloured drawings of ceramic objects. The typeface chosen is Nighty, which has a nostalgic, groovy, and vintage atmosphere.

App Screens

This is the interactive mockup of the mobile app, create a realistic and clickable version of the design. This prototype takes you through the Crafty Table app.